da cassino online：
da aposte e ganhe： Newcastle owner Mike Ashley and managing director Derek Llambias have revealed that they still call the club’s stadium St James’ Park, not the Sports Direct Arena.
The Tyneside club made the decision to sell the naming rights to their home to raise revenue, to the fury of the outfit’s supporters.
However, Llambias has admitted that he and the club’s executives still use the stadium’s iconic name.
“Do you think me and Mike call it the Sports Direct Arena? We call it St James’ Park, because it is St James’ Park,” he admitted to Mirror Football.
“The naming rights is such a passionate thing. It’s not about being disrespectful or taking away the tradition or the history of the club – it’s about trying to get another Yohan Cabaye out there on the pitch. That’s how we see it.
“To optimise our commercial side, we needed to get that in there – other clubs do it.
“We’ve had to take the criticism on the nose. We’re not riding roughshod over people’s love. People come to see our players on the pitch. It’s about us, the fans, the manager, the players and the region – it’s an emotional thing.
“If we wanted to ride roughshod, we’d just put the ticket prices up. That’s not happening.
“We know we’ve got a huge responsibility, and we know there’s a lot of emotion involved and we are emotional people, too. We are not being disrespectful. Mike and I understand and feel for it.
“The only area of income we can really build is the commercial revenue. We don’t want to put ticket prices up. We have a 10-year ticket deal and now we’ve announced a nine-year deal.
“We’ve increased our family area to 7,500 and for an adult and a kid it’s 500 quid a year. We’re trying to fill the stadium at a price we can afford. We can’t have it half-full, because we’d lose that spirit.
“There are only a few ways to increase our income. We know the naming rights is contentious, but that income is something we need,” he stated.
By Gareth McKnight
[ad_pod id=’dfp-mpu’ align=’right’]